What is the Google Display Network and how can it increase sales for my business?
Google Display Network is a powerful system that reaches more than 2 million websites and 90% of internet users. It can get your ads in front of targeted audiences across the globe and reach them when they’re viewing a news video, playing a game on their phone or even as they check their email. Google Ads has a sophisticated targeting system that helps you show your ads to the right people, in the right place, at the right time. We use keywords, location, demographics, and more to target your campaigns.
Most importantly! Learn how to reach them with your ads early on in the buying cycle when they are still researching, weighing their options or even unaware they need your services.
Target Display Ads will help you find your ideal customer and reach more people in more places online. Display ads can help you promote your business when people are browsing online, watching YouTube videos, checking their email, or using mobile devices and apps.
What is Google Display Network Remarketing?
Already acquired customers are your lowest hanging fruit and best bet to convert again. Convert those customers by using Online Display as a means for remarketing, also known as retargeting. Potential customers land on your site and may be indecisive. They could already be onto the next site reading and your banner can appear alongside that content, luring them back towards a purchase on your site. Since they were already interested in that product, they are much more likely to click-through the ad placement and convert.
Display campaigns have a broad reach and can help you:
CREATE YOUR CAMPAIGN
REACH YOUR CUSTOMERS
SET YOUR BUDGET
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